Knowledge Base

Choosing a theme

The Style tab in the builder allows you to choose a visual theme for your survey. The theme determines the appearance — background, button colors, fonts, and accents. The survey content remains unchanged.

Theme catalog

The left panel contains a catalog of themes grouped into categories: Essentials, Blends, Abstract, Business, People, Tech, Education, Lifestyle, Nature, Creative. Categories can be expanded and collapsed.

Inside each category is a grid of thumbnails. A theme is applied with a single click on the thumbnail. The selected theme is marked with a checkmark.

The theme catalog

Theme types

Themes differ by design type:

Solid color — a single-tone background.
Gradient — a smooth color transition.
Background image — a full-screen photo with content on top.
Side panel image — the screen is split: a decorative image on the left, content area on the right.

Each theme defines its own color scheme, which is applied to all survey elements.

Premium themes

Some themes are marked with a diamond icon — these are premium themes. To see what's available on your plan, check the Plans page.

You can select and pin a premium theme to your project at any time — it applies immediately in your own preview. On the Free plan, however, premium themes are not shown to respondents: they see the default theme. As soon as you upgrade your plan, the pinned theme becomes visible to respondents right away — no need to select it again.

The Free plan includes 10 themes; paid plans unlock all 100. Upgrade to give your surveys a wider choice of looks — see the Plans page.

Brand themes

On the Business plan, you can create your own brand themes — with your colors, fonts, logo, and backgrounds. Your surveys then look like a native part of your product or website and keep a consistent brand style. Take any theme as a starting point and click Create your own theme to tailor it to your brand. Creating custom themes is covered in a separate article.

Pollsar is the best service for creating functional and stylish surveys, tests, and forms. We provide everything needed for sociological and marketing research, market analysis, customer retention, and feedback collection using artificial intelligence. With advanced logic, a multifunctional interface, an international network of verified respondents, and powerful tools for data collection, analysis, and publication, you get maximum opportunities. Pollsar is chosen by individual users, large companies, media, and educational institutions. POLLSAR LLC also conducts its own research in sociology, psychology, and marketing.